Thursday 17 December 2015

Google to bring affordable internet access to rural India with Project Loon

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Project Loon: How Google plans to use balloons to connect India

Google to bring affordable internet access to rural India with Project Loon

Telecom Minister Ravi Shankar Prasad had said on December 11 in Parliament that Google's Loon could create technical glitches as it would interfere with cellular transmission


Global search giant Google’s Project Loon to provide internet across geographies comes across as an intriguing idea, especially as it is to be done using floating balloons. The idea caused more curiosity in India when Google Chief Executive Sundar Pichai said in a press meet on Wednesday that his company was bringing balloon-powered internet to India.

Earlier, Telecom Minister Ravi Shankar Prasad had on December 11 revealed in Parliament that Google’s Loon could create technical glitches as it would interfere with cellular transmission. The company then began talks with the government and it seemed the results were on Google’s side. More clarity emerged on Wednesday as Pichai and Marian Croak, vice-president of access strategy and emerging markets, reaffirmed that the “floating towers” would be launched in India soon. A positive response from the government, though, remains awaited.



Connecting India

Google wants to fully connect India, and there is a reason for this. India is the world’s second-most-populous country, next only to China. And, the country has a younger population when compared with China. With better internet penetration, a company like Google will be able to reach a wider mass of people.

To achieve this, Google launched RailWire Wifi in India in October, to provide free WiFi at 400 railway stations across the country, an approach different from Facebook’s Internet.org, which was later renamed Free Basic.

Google decided to further develop the internet connectivity in countries with poor connections through balloons. Under Project Loon, Google will use network of balloons travelling through stratosphere.

Examples

Google first launched Project Loon in New Zealand, and was later carried it to Brazil, Australia and recently Indonesia. According to Croak, who did not reveal much, the project, which is in the testing stage at present, has shown tremendous results; there is not much problem in cellular transmission and sharing the spectrum has solved many problems. She said they have talked about the issue with telecom around the world.

In Indonesia, the project was launched in partnership with three companies — Telkomsel, XL Axiata, and Indosat — said a Google employee who was involved with Project Loon in the country. Instead of buying a new spectrum there, they partnered with telecom companies and shared their existing spectrum. In India, too, the project would partner with telecom companies, Croak said.

Floating tower?

The Project Loon balloons will travel 20 km above the surface, in the stratosphere, through which airplanes also fly. A software will be installed in these balloons to determine the direction of these floating objects. The balloons will form a network and deliver signals using the LTE technology. It will catch signals and redistribute them, making internet available to even rural parts. According to Croak, these balloons will be able to provide high-speed internet, like 4G.


News : http://www.business-standard.com/article/technology/project-loon-how-google-plans-to-use-balloons-to-connect-india-115121700504_1.html

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If the project is a success it could deliver high-speed internet to hundreds of millions of people in remote areas of the world.

News : http://www.business2community.com/tech-gadgets/google-tests-high-speed-internet-beaming-balloons-01405474#i1dRlMYLDu7m3oTf.99


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Google Vice President (Access Strategy and Emerging Markets) Marian Croak said the company is “passionate” about building and deploying new Internet infrastructure around the world : -

“One of the technologies that we have in our portfolio is Project Loon. It’s a project that we are working on with local telcos all across the world. “And we are testing these high altitude balloons which literally act as almost like floating cell towers… To connect people in hard to reach regions that are scarcely populated and we are working to hopefully bring Project Loon to India in rural communities that have very few people connected to the Internet,” she said.
Google, under its Project Loon, is using big balloons floating at a height of 20 kilometers above earth surface for transmission of Internet services. It has already tested this technology in New Zealand, California (the US) and Brazil. As per Google, each balloon can provide connectivity to a ground area about 40 kms in diameter using a wireless communications technology called LTE or 4G.

To use LTE or 4G, Project Loon partners with telecom companies to share cellular spectrum so that people will be able to access the Internet everywhere directly from their phones and other LTE-enabled devices. Google uses solar panel and wind to power electronic equipment in the balloon throughout the day.



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